Blog

When Moncton New Brunswick gets hit with an ice storm, the city literally freezes. Shops are empty because they have no power and no customers. I was just putting the finishing touches to my interview with the coach who coaches coaches, Marc Mawhinney and 'ding'...

When you’re starting out, you need to give something away. Marketers call this a lead magnet and it’s very powerful. Most roamers sell information or products online, but their customers are people they have been in touch with for quite some time. Chances are, the customer that buys...